Outbound Campaigns

An Outbound Call Campaign works like a bulk email campaign — but with real-time voice conversations powered by AI. Use it to engage, qualify, and convert large volumes of contacts at scale, automatically.​

How It Works

1. Create a Contact List

  • Import Contacts or sync from your CRM

  • Organize contacts into Lists or apply Tags

⚠️ Before starting a campaign, make sure you have assigned your phone number. Verify it’s active for outbound calls.

2. Launch a New Campaign

  • Go to Campaigns and click New Campaign

  • Set:

    • Campaign Name

    • Assign AI Agent & Phone Number  

    • Campaign Type as “Batch Calling”

3. Select Recepients & Schedule Campaign

  • Choose your contact list and tags with multiple conditions.

  • Schedule your preferred Date/time to launch this campaign.

  • Auto Redial Rules for unanswered calls (e.g., retry after 15 mins, 4 hrs, next day)

4. AI Handles the Conversations

  • Enable scheduling a follow-up call. If the previous call was not connected.

  • Your AI agent will call each contact, ask predefined questions, and take actions

5. Post-Call Actions

  • Extract key contact info using #Extract_Info

  • Book appointments with #Book_Calendar

  • Push contact data to CRM or Sheets using #Post_Call_Event

  • Full call log, summary, and transcript saved under Call History.

Examples:“Use tool #Book_Calendar to find available time slots and schedule a meeting.“After collecting the phone number, use #Send_Email to send a confirmation.”

Features

  • Target specific lead lists or tags

  • Use custom agents with tailored prompts

  • Assign dedicated outbound numbers

  • Schedule campaigns in advance

  • Auto redial settings to maximize answer rates

  • Track performance via call analytics and conversion reports​

Popular Use Cases

1. Cold Outreach

  • Call purchased or collected cold contacts to introduce your product/service and qualify interest.

2. Contact Reactivation

  • Engage cold or inactive contacts from your client’s CRM with reactivation scripts.

3. New Contact Follow-Up

  • Automatically call new contacts within minutes of form submissions or ad conversions.

4. Webinar / Event Reminders

  • Send voice reminders before webinars, demos, or workshops and allow users to confirm or reschedule via the call.

5. Missed Appointment Follow-Ups

  • Call no-shows to offer rescheduling and gather feedback for future engagement.

6. Limited-Time Offer Campaigns

  • Promote short-term discounts or seasonal offers and drive quick conversions.

7. Service Renewal / Upgrade Calls

  • Call existing customers about subscription renewals or upsell opportunities.

8. Feedback Collection

  • Collect NPS or service feedback after a purchase or a completed service.

Important

  • Phone numbers must be assigned first
  • Use compliant call timings and respect DND regulations
  • Combine with webhook integrations for deeper CRM sync and workflow automation

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